ADVERTISING

PopRadio 77 can help you connect with your market and GROW your business!

 

Why Advertise on Internet Radio?

Advertising your product or brand on internet radio is a very cost-effective way of getting your message heard. Traditional terrestrial (AM/FM) radio advertising has been steadily decreasing since 2018. Consumers are choosing other ways to listen to music. The rise of Sirius and Internet Radio has taken a piece of the pie away from terrestrial radio in recent years. Many industry professionals forecast a continual, steady decline in terrestrial radio.

Buying time on internet radio is a generally inexpensive proposition with similar benefits. A business can conceivably get up to ten (10) times as much airtime on an internet radio station than it can on traditional AM/FM radio. This means a big savings in advertising dollars. Internet radio stations have the ability, unlike a terrestrial station, to know precisely how many listeners it has at any one time, and where those listeners are. This data is 100% accurate and as a result it can provide advertisers with useful information that traditional Arbitron calculations cannot compete with.

Choose PopRadio 77 For Your Next Advertising Campaign

PopRadio 77 offers a highly desirable, highly successful music format. Since its first broadcast in late 2019, each month has seen a steady grown in its listener base. Social media ratings are continuing to grow each month as well. Listeners are generally age 50+ adults and this segment of the U.S. population is a growing demographic that is transforming markets. Fifty-six cents of every dollar spent in the U.S. in 2018 came from someone age 50 or over. That number is expected to increase.

Advertising on PopRadio 77 promises to target the Boomers over age 50 that buy 50% of everything. PopRadio 77 Advertisers will know how many listeners will potentially hear their message at any given time. Plus, Advertisers also be afforded one or more display ads on the PopRadio 77 website. PopRadio 77 also offers:

*Live Event Pop-Up Broadcasts

*Month-Long Studio Sponsorships

*Special Show Sponsorships

*Special Reach Plan Rates

 

Terrestrial Radio (AM/FM) vs. Internet Radio (PopRadio 77)

Comparisons

 

Download a free media kit today. Contact Carly Conner, Senior Sales Executive at carly@popradio77.com, or mobile 973-919-0600.

Thank you for your interest in advertising on PopRadio 77.